The Art of Business Communication
The Art of Business Communication
The Art of Business Communication
The Art of Business Communication

The Art of Business Communication

  • Category: BUSINESS & MANAGEMENT
  • Brands: 2nd Hand Bookshop
  • Product Code: 650-01-04-A5046-1-A
  • Language: English
  • ISBN No: 9788172452766
  • Author: Anand Ganguly
  • Publisher: Goodwill Publishing House
  • Availability: Out of Stock
LKR 350.00

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Ratings: ★★★★☆ (4/5)
Genre: Business, Communication, Management, Professional Development

Book Review:
Anand Ganguly's ''The Art of Business Communication'' is a concise and practical guide aimed at students and young professionals entering the corporate world. Drawing from the author's dual experience as a marketing professional and a management trainer, the book emphasizes the critical role that clear and effective communication plays in business success. It likely covers essential topics such as professional writing, presentations, interpersonal communication, and the nuances of conveying ideas in a corporate setting. The author's background as a linguist (speaking German and French) suggests a valuable perspective on cross-cultural or precise language use in business. While it may not delve into extreme depth on each sub-topic, its strength lies in being an accessible primer that consolidates key principles. It is particularly recommended for readers in South Asia seeking an affordable and directly applicable resource to build a strong foundation in professional communication skills.

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