The Art and Science of Negotiation
The Art and Science of Negotiation
The Art and Science of Negotiation
The Art and Science of Negotiation

The Art and Science of Negotiation

  • Category: BUSINESS & MANAGEMENT
  • Brands: 2nd Hand Bookshop
  • Product Code: 650-02-03-H5063-1-A
  • Language: English
  • ISBN No: 9780674048133
  • Author: Howard Raiffa
  • Publisher: Harvard University Press
  • Availability: In Stock
LKR 800.00

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Ratings: ★★★★★ (4.9/5)
Genre: #Business #Management #Negotiation #GameTheory #DecisionMaking

Book Review:
This classic work on negotiation by Harvard University professor Howard Raiffa provides a comprehensive guide to improving negotiation skills in various contexts, from selling a house to settling international disputes. Written for lawyers, business executives, diplomats, and other professionals, the book integrates analytical frameworks from game theory, decision-making under uncertainty, and fair division with real-world case studies. Raiffa elucidates the step-by-step processes of negotiation and translates this deeper understanding into practical guidelines. He covers topics such as cooperative vs. competitive negotiation, the role of third-party mediation and arbitration, and strategies for handling incomplete information. This book won the 1985 ''Nobel Prize'' of the Journal of Business for the most significant published work by a faculty member in a school of business. It remains an essential resource for anyone who wants to become a more effective negotiator.

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